For more than 30 years, during the many challenges the industry has faced, Smith & Harroff has been on the front line of the nuclear energy debate. We have worked with the Nuclear Energy Institute (NEI), the trade association and policy organization of the nuclear energy and technologies industry, individual nuclear utilities and corporations like Westinghouse Electric Company.
Community Associations Institute
Smith & Harroff works with CAI to build social media campaigns, distribute tool kits to state chapters, implement public service announcements, target states working on legislation to require licensure, and use highly targeted paid advertising through a multitude of online channels.
National Christmas Tree Association
Smith & Harroff created and implemented a marketing plan to increase market share among young adults and ultimately increase sales of Real Christmas trees. The marketing program won several prestigious industry awards and was written up as a case study in a collegiate marketing textbook.
Smith & Harroff currently works with CAMICB to promote the Certified Manager of Community Associations (CMCA) credential and communicate the importance of having a professional manager. The best way for homeowners to protect their investment is by hiring a qualified, board-certified CMCA.
Smith & Harroff developed dozens of variations of our “Simple Ideas, Great Things” creative concept for print, radio, television and online advertising. Our concept has been used by Westinghouse on their website, convention exhibits, and all external and internal communications. More recently, Westinghouse has turned to S&H for advice on branding, messaging and strategic communications.
Smith & Harroff developed paid media to promote the construction of a new football stadium in Glendale, Arizona. The messaging emphasized the fact that Prop. 302 involved much more than a football stadium. Public funding would go toward tourism promotion, youth and amateur sports and renovation of Cactus League baseball facilities. The stadium could also accommodate major concerts, trade shows and conventions.
Nonprofit & Associations
Air Transport Association of America
Aluminium Federation Ltd. (England)
American Security Council
America’s Community Bankers
American Bus Association
American College of Nuclear Physicians
American Defense Preparedness Association
American Forest & Paper Association
American Insurance Association
American International Automobile Dealers Association
American Managed Care & Review Association
American Petroleum Institute
American Society of Association Executives
American Soybean Association
American Traffic Safety Services Association
Campaign for Tobacco-Free Kids
Consumer Aerosol Products Council (CAPCO)
Convention on International Trade in Endangered Species
Council for Exceptional Children
Edison Electric Institute
Education Leadership Council
Federation of American Health Systems
Glass Packaging Institute
Health Insurance Association of America
International NGO Safety and Security Association
Large Public Power Council
The Myositis Association
National Association of Postal Supervisors
National Association of Small Business Investment Companies
National Restaurant Association
National Retail Federation
Society for Nuclear Medicine
U.S. Chamber of Commerce
Utility Shareholders Association of Nevada
Vietnam Veterans of America Foundation
Waste Management Symposia
Western Fuels Association
Arizona Tobacco Education Prevention Program
Arizona Tourism & Sports Authority
Beef Checkoff Referendum Campaign
Department of Energy
The Navajo Nation
Northern Virginia Gang Prevention Task Force
Alliance for Competitive Communications (Regional Bell Operating Cos.)
Alliance of Auto Manufacturers
Alliance to Keep Americans Working
Arizona Energy Efficiency Alliance
Canadian Advanced Technology Alliance
Citizens for a Sound Economy
Coalition for Fair Lumber Imports
Leadership for Virginia
Small Business Survival Committee
U.S. Desalination Coalition
U.S. Maritime Coalition
ACS (Affiliated Computer Services)
American Renal Associates
B.C. Hydro, Canada
Arizona Public Service Company
Blue Cross & Blue Shield – National Capital Area
The Boeing Company
Candy Group International
Carolina Power & Light
Centerior Energy Corporation
Constellation Nuclear Services
Coquí RadioPharmaceuticals, Corp. (Coquí Pharma)
Elanco Products Co.
Eli Lilly and Company
ERISA Industry Committee
Ernst & Young
Experior Group, Inc.
Florida Power & Light Company
Ford Motor Company
General Public Utilities/Three Mile Island
Georgia Power Company
GTE Sylvania Strategic Systems Division
Harrah’s Entertainment, Inc.
International Paper Company
Lever Brothers Company
Merck & Co., Inc.
Northrop Corporation Electronics Division
O’Neill Paragon Solutions
Organization for International Investment
Portland General Electric
PriceCompare Technologies, Inc.
Sappi Fine Paper NA
Scientific Games, Inc.
Sierra Pacific Power Company
Societe General de Surveillance, S.A.
The Times Journal Company
Toyota Motor Sales, U.S.A., Inc.
Unitary Tax Campaign (Ian Greer & Associates), England
United States Enrichment Corporation (USEC)
Washington Citizens for World Trade (Weyerhaeuser Company)