Thank you for your interest in contributing to the Smith & Harroff blog! We periodically partner with marketing and communication experts to showcase thought leadership and provide valuable resources and insight to our readers. The below guidelines outline submission specifications.
Blog Post Themes and Topic Suggestions
- Marketing & communication tips, guides and how-to’s
- Digital marketing strategy
- Content management
- Email marketing
- Social media (community building, advertising, etc.)
- Podcast development
- Crisis communications
- Membership development for associations and nonprofits
- Association and nonprofit fundraising
Logistics
- We’ll initially agree on a topic and then determine a submission deadline.
- After you’ve completed your draft, submit it as a Word doc via email.
- We will review the draft and make suggested edits, if applicable. We will also finalize accompanying images and links at this time.
- Upon final approval, we will let you know when the post is scheduled to go live and provide you with a link to the post. You may then share it with your own networks.
Quality Specifications
- Word Count: Guest posts should be 600-800+ words in length. This is our sweet spot, but if it makes sense, longer articles are ok too.
- Images: At least one main image should accompany each post and should add value to the information being presented. Additional images can also be included throughout the post, but are not required.
- Originality: All content must be original. We do not accept syndicated or duplicate content.
- Bio: Authors are invited to submit a short bio, photo and social links.
Formatting Guidelines & Tips
- Submit your draft as a Word document, Calibri 11pt font, single spaced and left-aligned.
- Include a title at the top of the page.
- Use sub-headers in the body of the post.
- Use bulleted lists (if applicable) and brief paragraphs for easy reading.
- Include statistics and link to the appropriate sources.
- Include links to relevant information (~2-3 links).
- Your brief summary/conclusion at the end of the article should have a sub-header.
- You can search for potential image options at shutterstock.com and send suggestions (links to the potential photos) with your draft. Image selection(s) will be discussed, finalized and licensed prior to posting.
