Don’t Let Them Slip Away: How Retargeting Brings Your Audience Back for More
March 22, 2023
by Smith & Harroff
Retargeting is an effective way to convert website visitors because it focuses on people who've already shown interest in a particular product or service and works best as part of a comprehensive digital strategy.
- Published in Advertising, Digital Marketing, Retargeting
Google Ad Grants for Nonprofits
January 11, 2023
by Carina May
Google Ad Grants put invaluable marketing resources in the hands of eligible nonprofit organizations. The Google Ads Grant program can give you a $10,000 monthly "war chest" with few limitations to further your cause. You can use this bounty to raise awareness, attract new donors, recruit workers and volunteers, or increase donations.
- Published in Advertising, Digital Marketing
Let’s Keep Our Nuclear Promises Realistic
July 26, 2018
by Rick Morris
Communications from the nuclear industry seems to be increasingly focused on new technology as a path forward. That is fine, even though the many benefits of existing clean air nuclear energy technology should not be forgotten.
- Published in Advertising, Clean Energy, Nuclear Energy