This 5-part series is about navigating challenges and communicating effectively during difficult situations when your organization’s credibility and reputation – even its very future – are on the line. Learn from those who have communicated when the stakes are highest. Hear from those who’ve done it the right way, and from those who did it the wrong way. These are practitioners who’ve indeed been behind the bullseye.

Ralph DiSibio has had an outstanding career in both the public and private sectors. He is also the author of the 2006 book, “Reel Lessons in Leadership” and on this episode of Behind the Bullseye, he shares valuable lessons he's learned over the course of his storied career.

Joining us on this episode of “Behind the Bullseye” is Stan Soloway. Stan talks to us about his experiences during a forty-year career as a public affairs consultant, political strategist, and CEO of a trade association.

On this episode, we are joined by Robert Lehrman, a published novelist and journalist and former White House speechwriter.

Joining us on this episode is Scott Peterson, senior vice president of the National Rural Electric Cooperative Association. Scott talks to us about his experience when he was in another role – as senior vice president at the Nuclear Energy Institute.