Are you using Facebook Live yet? If not, why not? In the four and a half years since Facebook launched Facebook Live, the use of the platform’s streaming video service has exploded. In 2018, the number of Facebook Live broadcasts reached 3.5 billion and produced six times as many interactions as traditional videos.
- Published in Content Marketing, Digital Marketing, Social Media, Video
Businesses that never considered webinars an important part of their marketing efforts are realizing that, during a pandemic, they can be a great vehicle for staying ahead of the curve and keeping customers engaged.
Webinars are an effective marketing strategy for providing value, building engagement, influencing the buyer’s journey, and generating new leads.
- Published in Content Marketing, Digital Marketing, Training, Video, Webinars
Whether you create new blog posts or repurpose older ones, you can use your written content to create shareable videos to capture your viewers’ interest.
- Published in Content Marketing, Digital Marketing, Video
These video tips should give you a good jumping off point for getting started with your own Facebook Live strategy. It’s a fantastic way for you to engage audiences in a world where live broadcasts are becoming ever more popular.
- Published in Content Marketing, Digital Marketing, Social Media, Video
Leveraging live video to make connections, host events, and engage with influencers is an excellent way to promote your organization, engage stakeholders, and gain new members.
- Published in Digital Marketing, Video