People, Platform, and Purpose: Launching a Fundraising Initiative That Connects

Launching a new fundraising platform or initiative is an exciting endeavor for any association or foundation. Whether you are introducing peer-to-peer fundraising, rolling out a donor engagement hub, or modernizing your systems, it is tempting to think that choosing the right platform is the hard part. But the reality is: technology is just the beginning.

Transforming Numbers Into Narratives: Using Data to Strengthen Your Message

When you combine emotional narratives with solid data, you can amplify their impact, making your efforts even more compelling and credible.

It Takes Time, Effort, and Consistency to Grow a Community

Building relationships and cultivating genuine connections takes time and effort—it's not about just one email, one phone call, one social media post, or one event. It's about the dozens of touch-points that come together to form a bond.
Brainstorming Session

From Zero to Hero: How an Effective Content Strategy Can Help Catapult Your Cause

We’ve all heard people say that Content is King… probably more times than we’d care to count. While this may be true, content alone isn’t enough to bring you success. We might as well be doing nothing when we create content without a purpose, direction, or goals. That’s why developing a content strategy for your online

Repurpose Content: Expand Your Reach and Get More With Less

Creating engaging, relevant, and valuable content requires time, energy, and financial resources. When so much goes into creating it, it makes sense to want to get the most out of it.

Leverage Facebook Live Videos to Help Grow Your Organization

Are you using Facebook Live yet? If not, why not? In the four and a half years since Facebook launched Facebook Live, the use of the platform’s streaming video service has exploded. In 2018, the number of Facebook Live broadcasts reached 3.5 billion and produced six times as many interactions as traditional videos.