Maximize Membership: Leverage Your Existing Stakeholders to Facilitate Communication and Grow Your Organization
February 16, 2023
by Smith & Harroff
As a nonprofit association, engaging and growing your membership base is essential to achieving your goals and serving your community. There is strength in numbers, making your members central to carrying out your mission.
- Published in Association Membership, Associations
Five Ways to Encourage Word-of-Mouth Marketing
August 8, 2019
by Smith & Harroff
Nothing builds credibility quite like a word-of-mouth referral. Think about it: Are you more likely to visit a restaurant because a good friend tells you it’s delicious, or because an actor in a television commercial said so? For nonprofits, word of mouth is an invaluable marketing tool. When positive comments about your organization start to
- Published in Association Membership, Associations
Marketing and Branding for Credentialing Organizations
November 9, 2018
by Carina May
Learn about how we have worked with CAMICB over the last several years to develop a strategic marketing and branding program that delivers consistent messaging and consistent impact across a broad range of platforms.
- Published in Associations, Branding, Content Marketing, Digital Marketing, Email Marketing, Social Media