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Category: Associations

Five Ways to Encourage Word-of-Mouth Marketing

August 8, 2019 by Smith & Harroff

Nothing builds credibility quite like a word-of-mouth referral. Think about it: Are you more likely to visit a restaurant because a good friend tells you it’s delicious, or because an actor in a television commercial said so? For nonprofits, word of mouth is an invaluable marketing tool. When positive comments about your organization start to

  • Published in Association Membership, Associations

Marketing and Branding for Credentialing Organizations

November 9, 2018 by Carina May

Learn about how we have worked with CAMICB over the last several years to develop a strategic marketing and branding program that delivers consistent messaging and consistent impact across a broad range of platforms.

  • Published in Associations, Branding, Content Marketing, Digital Marketing, Email Marketing, Social Media

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