2019 Social Media Trends

As consumer trends evolve on social media, so too must your social media marketing strategy. If you hope to capture your audience’s attention—and dollars—you need to continually take a fresh look at how your customers and leads utilize each platform. What will be influencing social media users in 2019 and what does it mean for

Live Video Streaming

Easy as 1-2-3: Using Facebook Live to Pump Up Your Video Strategy

These video tips should give you a good jumping off point for getting started with your own Facebook Live strategy. It’s a fantastic way for you to engage audiences in a world where live broadcasts are becoming ever more popular.

Marketing and Branding for Credentialing Organizations

Learn about how we have worked with CAMICB over the last several years to develop a strategic marketing and branding program that delivers consistent messaging and consistent impact across a broad range of platforms.

Using LinkedIn to Grow Your Association

If you’re interested in growing your association – and increasing membership engagement – LinkedIn is a powerful tool that offers effective ways for you to not only highlight your association’s mission, but also help other professionals find information, establish relationships, and do business together.

Social network concept

Use Social Media to Create Buzz Around a Conference

Be it an industry meeting or trade conference, attendance at an event is an opportunity for people to connect, interact, and share with their peers. Leveraging social media for conferences and other business gatherings is a great way to attract people to your brand.

Monitor Social Media in Just 10 Minutes a Day

Use your time more wisely! Start smart social monitoring immediately. Approximately 46% of online users count on social media when making a purchase decision (Source: Nielsen), and 72% of people who complain on Twitter expect a response within an hour (Source: HubSpot). Social media provides an excellent opportunity for you to reach out to potential