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Category: Inbound Marketing

8 of Our Favorite Marketing Blogs

November 20, 2018 by Smith & Harroff

In today’s ever-changing world of marketing, it’s important to keep up to date with new trends, software releases, platform updates, and unknown tips and tricks. Here are a few of our favorite blogs!

  • Published in Content Marketing, Design, Digital Marketing, Inbound Marketing

Personalization Builds Connections: What You Should Know About Customer Relationship Management (CRM)

May 7, 2017 by Smith & Harroff

Customer relationship management makes your business more efficient and increases revenue. If you want to compete in a multi-channel customer environment, a CRM system will allow you capture your customers’ interest so you can better market and sell to them.

  • Published in CRM, Digital Marketing, Inbound Marketing

What is marketing automation? And how can it improve communication?

October 2, 2016 by Smith & Harroff

Marketing automation leverages software and technology to help you seamlessly market across multiple channels, segmenting your audience and targeting them with personalized experiences.

  • Published in Digital Marketing, Inbound Marketing

The Inbound Marketing Campaign Checklist

September 7, 2016 by Smith & Harroff

Implementing an effective inbound approach can help you convert visitors and leads into customers, and ultimately promoters.

  • Published in Inbound Marketing

Successful Lead Generation Tactics Gleaned from Real-Life Examples

August 10, 2016 by Smith & Harroff

We’ve compiled the 30 greatest lead generation lessons into a guide and you can learn the secrets of how companies like HubSpot generate over 70,000 leads per month.

  • Published in Digital Marketing, Inbound Marketing, Lead Generation

The Fundamentals of Inbound Marketing

March 6, 2016 by Carina May

Inbound marketing is a methodology that focuses on attracting customers by providing information that is timely and relevant to prospect needs.

  • Published in Inbound Marketing

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