Effective Communications: Preparing for a Crisis
In times of crisis, we’ve seen the best step up when it matters most. Their outreach to the media and other key audiences establishes strong bonds of trust.
- Published in Training
The Nuclear Workforce Gap: Dealing with the Impending Silver Tsunami
In two to four years, fully half of the workforce in the nuclear utility and radioactive waste management fields will be at retirement age. This “silver tsunami” will hit this industry hard.
- Published in Clean Energy, Nuclear Energy
Space Exploration and Nuclear Technology
Few people think about or appreciate the extent to which we benefit from nuclear technology. Clean electricity, medical diagnostics and treatments, food safety and space exploration.
- Published in Clean Energy, Nuclear Energy
Let’s Keep Our Nuclear Promises Realistic
Communications from the nuclear industry seems to be increasingly focused on new technology as a path forward. That is fine, even though the many benefits of existing clean air nuclear energy technology should not be forgotten.
- Published in Advertising, Clean Energy, Nuclear Energy
Multi-channel Advocacy Advertising in Washington, DC
Take advantage of the surround sound, multiplier effect by advertising across many media platforms utilizing a multi-channel strategy. While digital advertising has seen explosive growth in recent years, it is still important to implement an advertising campaign in a well-rounded manner.
- Published in Issue Advertising
Nuclear Energy, Seeing the Light
The law firm Hogan Lovells hosted a book launch and panel discussion for Ambassador Thomas Graham on November 6. His book, “Seeing the Light, The Case for Nuclear Power in the 21st Century,” is a good read and an important effort.
- Published in News, Nuclear Energy